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Marketing

ugly websites

Common Problems on Church Websites

By | Marketing

Church websites are often underfunded. While not surprising–as most are are non-profits–this underfunding often leads to ugly websites. No one likes an ugly website. The enigmatic, ubiquitous “they” say the first couple seconds someone visits your site determines whether or not they’ll decide to stick around. If your church website is not compelling, don’t expect anyone to stay for long….

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branding logos

Branding: Your Marketing Advantage

By | Marketing

In the realm of economics, profits and product manufacturing, branding is important. Because there are millions of products and manufacturers, there is bound to be competition within local and world markets. Competition in the market place is what drives companies to create and maintain effective (or sometimes ineffective) identities known as brands. These identities sell products and services if they…

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